Another author is doing what he can to go all viral - this time, it's Stephen Elliot with his new book, The Adderall Diaries: A Memoir of Moods, Masochism, and Murder. In this post on The Rumpus, Elliott offers to send a review copy of the new book - due out in September - to a few people who email, with the understanding that if you are a lucky recipient, there will also be a name and address to which you should send the book when you're done. Viral, see?
I admire the author's idealism but worry it's a tad naive. I also admire his attempt to make a little (of the advance copies, he says "I’ve only got a couple") go a longer way.
I wrote in asking to receive one so here's hoping!
(Sidenote: I'm amused that the photographer chose to snap his official author photo next to an old ashtray, clearly to give the shot some literary, artsy atmosphere... which led the author to then include in the credits: "Author photo by Katherine Emery (Stephen Elliott doesn't smoke)."